No Red Lights for Red Thinking, as Shay Carson Onorio is Tapped as New President

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3 June 2014, Reston, Virginia  – A new partnership has been announced between marketing powerhouse professionals Jen Sterling and Shay Carson Onorio. The two women have joined forces in Red Thinking LLC, an integrated digital, brand strategy, and design firm that is poised to make an indelible mark in the ever-evolving business landscape of the Metro D.C. area.

As the new Red Thinking, LLC President, Onorio brings a deep skill set in process, operations, client communications, and brand development.

“Shay is a true strategic thinker,” says Sterling. “Her direct experience in senior marketing and communication roles and her track

record for inspiring confidence in both employees and clients provides us with the leadership fuel we need to sustain the growth trajectory we are now on.”

“My partnership with Jen and her creative team is founded on mutual respect, a love of what we do, and a shared commitment to take things to the next level, with a life balance that we have defined together,” Onorio explains.

Onorio has two decades of marketing and advertising agency experience as Director of Account Services for Williams Whittle in Alexandria, VA, Director of Marketing at Hawk’s Cay Resort & Marina in the Florida Keys and, most recently, Vice President at Delucchi Plus, where she guided the execution of campaigns and brands across all channels of communication.

The business collaboration capitalizes on each partner’s unique skill set: Sterling’s exceptional design, creativity and ability to visually translate clients’ objectives into tangible, cohesive visuals; Onorio’s expertise in maneuvering the nuances of client services and skill at deftly guiding overall business operations.

Under Sterling and Onorio’s leadership, Red Thinking provides digital, brand strategy and creative; designed to support and promote clients’ business evolution.  “We both thrive on delivering the unexpected. We push the envelope when we need to, always with the end game of providing thought-provoking and effective strategies for our clients,” says Onorio. “It’s what we’re good at. It’s what drives us.”

For more information, visit redthinkingllc.com.

About Red Thinking, LLC.

Red Thinking, LLC. is a client-focused firm in the Washington, D.C. metro region specializing in integrated digital, brand strategy, and design. Client services include but are not limited to: print, digital and traditional collateral, data collection and analysis, social media, SEO and PPC, website and logo design and development. In addition to being a playful reference to their hair color, the firm’s choice of “red” in the name evokes images of passion, energy and boldness – attributes that speak to the company’s unconventional methods and thought-provoking style.