Fondie dipping may conjure up memories of the 1970s, but at new location, owner Barry Berkowitz is moving the concept into the 2010s.
After 16 years in Reston tucked into an office park on Commerce Park Drive, Berkowitz opened the restaurant in a new space at 11730 Plaza America Dr. on July 5.
The Melting Pot is now located in a high-profile corner spot visable from Sunset Hills Road. Inside, the space is bigger and brighter, with more seats, and extensive wine list and outdoor seating.
"The Reston community has been so good for us," said Berkowitz, who also owns other Melting Pots in Arlington, Gaithersburg and Dupont Circle.
"We were so hidden before, but we did well. We ran out of space at the old location. We listened to the guests - it was time to update, anyway."
Berkowitz points out that the new location has bigger windows to let in more light, 40 more seats, and a new bar menu (some of the offerings: Kobe sliders and lobster quesadillas) that can be enjoyed on the patio. Prices, meanwhile, remain the same.
Berkowitz said people have never stopped liking fondue.
"I think the uniqueness of it makes it something people love to do," he said. "There is a celebration aspect of it, and boomers are a little bit nostalgic."
The restaurant will continue to have special offerings at the new location. The second Tuesday of the month is Ladies Night, with half-price martinis and $30 fixed-price, four course menus.
The restaurant has Club Fondue, a free feature where members can get early access to Valentine's Day and New Year's Eve reservations, as well as members-only specials.
The restaurant will be holding a grand opening party on Thursday from 5:30 p.m. to 8 p.m. Tickets are $25, and 100 percent of the proceeds will benefit
Space is limited, so advance reservations as necessary. Respond to: email@example.com or call 703-417-2700