Business & Tech

Now Open at North Point: sweetFrog

Wall of yogurt a popular spot on opening day.

Reston's first sweetFrog premium frozen yogurt store opened its doors on Saturday at North Point Village Center.

The national franchise has several nearby locations - including Fairfax and Alexandria - but North Point owner Roula Bordcosh says she thought the location at 1472 North Point Village Center was an ideal spot.

The crowd lining up to use the wall of yogurt Saturday seemed to agree.

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SweetFrog is a self-service operation where visitors pay the weight of the cup. Customers grab a cup, get the flavors they like (about 8 to 10 on any given day) from wall dispensers and then choose toppings for endless combinations.

Cake batter yogurt with powdered donuts and kiwi, anyone? How about mint and mango with Oreos, peanut butter sauce and white chocolate chips?

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SweetFrog is open 11 a.m. to 10 p.m. Monday through Saturday and noon to 9 p.m. on Sunday.

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